Zoe Mason

Which course/s did you study at Tallulah Rose and when?

I trained at Tallulah Rose on the 4 Week Career Change Course in 2025 before launching ArtiBelle Florist. It was the turning point where I decided to take floristry seriously and build my own business.

What did you most enjoy about the course?

The creativity and freedom. It wasn’t just about techniques, it was about being encouraged to experiment, trust your eye, and develop your own style in a really supportive environment.

What was the most important thing that you learnt?

To trust my instincts. That confidence has been invaluable when creating designs for ArtiBelle and working with clients.

What has been your most memorable moment since finishing the course?

Launching ArtiBelle Florist and seeing people connect with my work, especially those first orders and repeat customers. That’s when it all felt real.

What inspired you to change careers into floristry?

I wanted a more creative, hands-on career – something meaningful where I could create beauty and bring joy to people. Floristry just felt like the perfect fit. It’s given me a creative outlet and also allowed me to shape my life around my daughter with additional needs.

What’s the best piece of advice Rachel gave you?

To stay true to your own style and not compare yourself to others, your individuality is what makes your work special.

How would you describe your floral style?

Natural, bold, and slightly wild, very inspired by the seasons, with lots of texture and movement.

What’s the most valuable part of being able to say you trained at Tallulah Rose?

It gives real credibility and confidence. Clients recognise the quality of that training, and it reassures them they’re in safe hands.

What is the best part of being a florist?

Being part of people’s moments, whether it’s celebrations, gifts, or just brightening someone’s day. It’s such a rewarding feeling.

Is there an opportunity that springs to mind that Tallulah Rose gave you the confidence to pursue?

Starting ArtiBelle Florist itself. The course gave me the skills and belief that I could actually build something of my own.

What is your favourite British flower and why?

Dahlias…they’re incredibly versatile, full of character, and come in such a beautiful range of colours. They always make a statement.

Click here to find out more about ArtiBelle Florist

Profile photo credit @dougdoesdoors